In this guide for hoteliers, reception managers, and those interested, you will learn briefly and clearly what a hotel CRM is, what it is for, and how to easily choose the right one.

The guide includes:

• A checklist with the key functionalities of a Basic, Essential, or Pro hotel CRM (including evaluation)
• An overview of the first steps, from goal setting and initial selection to setup and the post-Go-Live phase of your hotel CRM